Award-winning creative working where storytelling, sport and culture collide.
I develop and direct bold, multi-platform films, formats and experiences for major cultural moments, broadcasters, streamers and global brands. My approach combines narrative clarity with hands-on creative leadership - taking projects from the first idea and pitch through to production, delivery and beyond.
I began my career in broadcast, graduating from Channel 4’s Investigative Production Scheme and working across current affairs programming for BBC and Channel 4, including as an undercover reporter. That grounding in current affairs and factual storytelling shaped the way I approach creative work today: finding the story, asking the right questions and creating work with a genuine point of view.
From there, I moved into sports production, working across major rights holders, brands and sporting properties before joining Little Dot Studios. Over 4.5 years, I progressed to Creative Lead, leading creative across their sports and entertainment clients and working with organisations including Formula 1, FIFA, Amazon, Netflix and Adidas.
In 2025, I stepped into freelance, working independently across creative development and directing. Recent work includes directing a four-part series for TED exploring how some of the world’s leading innovators are using AI to tackle complex problems. I’m also due to shoot a new branded series for Guinness in the coming months - a personal favourite brand!
I have shot extensively in the USA, visiting 45/50 states, and hold a US I-Visa, valid for 5 years.
